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trip1 Partners with ITB Asia 2026, Asia’s Largest Travel Trade Show

trip1 is partnering with ITB Asia 2026, taking place 21-23 October in Singapore. Find out what to expect from the event, what’s new this year, visa information, and where to stay near the venue with crypto payment options.

Tomas Achmedovas6 min read
ITB Asia 2026 travel trade show at Sands Expo and Convention Centre, Singapore
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trip1 is an official partner of ITB Asia 2026, Asia’s largest travel trade show, taking place from 21 to 23 October 2026 at the Sands Expo and Convention Centre, Marina Bay Sands, Singapore. Below, we outline what is new in 2026, Singapore's visa and entry requirements, recommended hotels near the venue and things to do in the city.

ITB Asia is an annual three-day B2B travel trade show and convention for the Asia-Pacific travel industry. Messe Berlin launched it in October 2008 at Suntec Singapore as the Asian edition of ITB Berlin, and it has returned every year since: 2026 marks its 19th edition and 18 years in Singapore. The show has grown from about 6,200 delegates at its debut to more than 18,000 participants expected this year. In 2026 it is again co-located with MICE Show Asia and Travel Tech Asia, so a single badge gives access to leisure travel, business events and travel technology under one roof.

Planning to attend? The trip1 ITB Asia 2026 event page lists the dates, the daily programme and hand-picked hotels near Sands Expo, all bookable with crypto.

What’s New at ITB Asia 2026

The 2026 theme puts the traveller at the centre: experience-led trips, deeper personalisation and technology that connects the whole journey. On the show floor, that means three changes worth planning around.

Singapore

New Experience Zones for Gastronomy, Wellness and Adventure Travel

Dedicated zones group exhibitors by the type of trip they sell, covering gastronomy, wellness and adventure tourism. They sit alongside a new Experience Pavilion powered by Tripadvisor.

Guided Buyer Tours on the Show Floor

For the first time, buyers can join curated tours that lead them directly to exhibitors in their sector. It is a faster way to meet relevant suppliers without covering the entire hall.

First-Time Exhibitors and the Buyer Elite Programme

Tourism Fiji and Turespaña exhibit at ITB Asia for the first time, and Resorts World Sentosa is the Official Integrated Resort Partner for 2026. The Buyer Elite Programme returns, pre-arranging meetings between exhibitors and hand-picked leisure, MICE, corporate and travel technology buyers.

Singapore Visa and Entry Requirements for ITB Asia Delegates

Whether you need a visa for Singapore depends on your passport. Check the rule for your nationality on the trip1 Singapore visa requirements page before booking flights.

All visitors, with or without a visa, must complete the SG Arrival Card online within three days before arrival.

Where to Stay for ITB Asia 2026: Best Hotels Near Sands Expo

Sands Expo is part of the Marina Bay Sands complex, so a hotel on Marina Bay saves the most time if your first meeting is early. Browse trip1’s hotels near Marina Bay Sands for the shortest walk to the show floor.

Top 5 Hotel Picks for ITB Asia 2026

Short on time? These five trip1 hotels cover every budget and neighbourhood, from a room above the show floor to a heritage stay in Chinatown. All can be paid for in crypto.

Marina Bay Sands Singapore, 5-star hotel next to Sands Expo and the ITB Asia 2026 venue

Marina Bay Sands Singapore: the closest hotel to ITB Asia 2026, sharing its complex with the Sands Expo and Convention Centre, so you can go from your room to the show floor without stepping outside. Hotel guests get access to the SkyPark on the 57th floor, home to the famous rooftop infinity pool and some of the best views over Marina Bay and the Singapore skyline. Inside the resort you will find The Shoppes luxury mall, the ArtScience Museum, Banyan Tree Spa and a long list of celebrity-chef restaurants, which makes client dinners easy to arrange. Bayfront MRT sits directly below for trips across the city.

The Fullerton Bay Hotel Singapore, luxury waterfront hotel on Marina Bay near Sands Expo

The Fullerton Bay Hotel Singapore: a 5-star waterfront hotel built over the water on Collyer Quay, about 0.6 km from Sands Expo. Rooms have large windows facing Marina Bay, and the rooftop pool connects to Lantern, a popular bar with direct views of Marina Bay Sands. La Brasserie serves French classics, and the waterfront location puts Merlion Park, Raffles Place and the Central Business District within walking distance. A smaller, quieter luxury hotel in Marina Bay that works well for evening client meetings during ITB Asia.

Raffles Singapore, historic luxury hotel in the City Hall district

Raffles Singapore: Singapore's most famous luxury hotel, opened in 1887 and fully restored in 2019. It is an all-suite hotel with butler service, set around quiet tropical gardens and colonial verandas. Guests can try the original Singapore Sling at the Long Bar, where the cocktail was invented, enjoy afternoon tea in the Grand Lobby or dine at the Tiffin Room. The hotel is in the City Hall district, about 1.5 km from Sands Expo, a short taxi ride to the ITB Asia venue.

Maxwell Reserve Singapore, Autograph Collection, 5-star boutique hotel in Chinatown

Maxwell Reserve Singapore, Autograph Collection: a 5-star boutique hotel set in restored heritage shophouses on the edge of Chinatown, about 1.6 km from Sands Expo. The interiors mix colonial character with a collection of historic military memorabilia, and the hotel has its own restaurant, Shikar, a cocktail bar, an outdoor pool and a fitness room. Maxwell Food Centre, one of Singapore's best-known hawker centres, is a short walk away, as are two MRT stations for a quick commute to Marina Bay. One of the best Chinatown hotels for delegates who want character and local food on the doorstep.

Andaz Singapore, 5-star Hyatt hotel in Bugis with direct MRT access

Andaz Singapore: a design-led 5-star Hyatt hotel in the DUO tower in Bugis, about 1.9 km from the ITB Asia venue. Rooms are spacious with floor-to-ceiling windows and city views, and the minibar snacks and soft drinks are included in the rate. Alley on 25 brings several open kitchens together on one floor, while the rooftop bar Mr Stork is one of the best places in Bugis for an evening drink. The basement connects directly to Bugis MRT, and Haji Lane and Kampong Glam are a few minutes' walk away.

Ready to book your ITB Asia stay? Compare live rates near the venue and pay in crypto. Find hotels in Singapore

Things to Do in Singapore Around ITB Asia

With a free evening or an extra day, you can see some of Singapore’s top attractions without straying far. Gardens by the Bay is right next to the venue, and Sentosa Island is a short ride away. For more ideas, read our guide to the 10 top places to visit in Singapore, with tips on timing and getting around the city.

Plan Your ITB Asia 2026 Trip with trip1

From 21 to 23 October 2026, ITB Asia will bring the Asia-Pacific travel trade together at Sands Expo in Singapore, with new Experience Zones, guided buyer tours and three co-located shows under one roof. As an official partner of the 19th edition, trip1 is committed to making business travel to the show straightforward, so delegates can focus on meetings and partnerships rather than logistics. Hotel availability around Marina Bay tightens quickly during show week, and early booking is strongly recommended. Delegates can compare live rates and book a hotel in Singapore with crypto on trip1 in a few minutes.

trip1 x ITB Asia 2026 - FAQ

ITB Asia 2026 runs from 21 to 23 October 2026 at the Sands Expo and Convention Centre, inside the Marina Bay Sands complex in Singapore. The nearest MRT station is Bayfront.

No. ITB Asia is a B2B trade event for travel professionals. Badges are registered through the official ITB Asia website rather than sold as public tickets, and media accreditation is pre-registered online only.

It depends on your passport. Check the rule for your passport on trip1's Singapore visa requirements page. All visitors, with or without a visa, must also submit the SG Arrival Card online within three days before arrival.

Marina Bay Sands is the closest option, since Sands Expo is inside the complex. Chinatown, Bugis and Tanjong Pagar are a few MRT stops away and usually better value. See trip1's ITB Asia 2026 event page for hand-picked hotels near the venue.

Yes. On trip1 you can pay for hotels in Singapore with Bitcoin, Ethereum, USDC and other cryptocurrencies, or by card, and see prices in your own currency before you book.

The 2026 edition introduces Experience Zones for gastronomy, wellness and adventure tourism, an Experience Pavilion powered by Tripadvisor, and curated Guided Tours that connect buyers with exhibitors in their sector.

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